Post by account_disabled on Feb 14, 2024 10:45:33 GMT
Aemail that also engaged with its content by clicking a link. According to our data nonprofits achieve an average clickthrough rate of .. Unsubscribe rate the percentage of recipients who clicked to unsubscribe within your email. Aim to keep this as low as possible by ensuring content is relevant and only sending people what they signed up for. For more detail on how to interpret your email results check out our guide to email marketing KPIs. If after comparing the performance of different campaigns youre still not sure of the right strategy to go for AB testing can give further insights. This allows you to try different versions of the same email to see which works best. The Best Nonprofit Email.
Campaigns You Should Be Sending Now you know the theory heres Congo Email List some examples of musthave campaigns to include in your nonprofits email marketing strategy. . Newsletters These are the bread and butter of your nonprofit email marketing. Theyre a way of keeping supporters in the loop and engaged with your work. The emphasis should be on informative rather than promotional content. While youll want to share whats new at your organization keep the focus on your supporters and how theyve helped rather than making it all about you. Here are some ideas for what to include in your nonprofits email newsletter Stories from your work on the ground Educational content related to your cause you could link to your blog if you have one.
Spotlights on a staff member volunteer or supporter Updates on campaigns youre running content around relevant awareness and holiday events To see what this might look like in practice check out this newsletter created by Brevo user Keep Australia Beautiful Nonprofit email newsletter example from Keep Australia Beautiful Some elements that make this nonprofit email example stand out include The branded header which ensures the newsletter is immediately recognizable for readers The good mix of informative content offering actionable ways to support.
Campaigns You Should Be Sending Now you know the theory heres Congo Email List some examples of musthave campaigns to include in your nonprofits email marketing strategy. . Newsletters These are the bread and butter of your nonprofit email marketing. Theyre a way of keeping supporters in the loop and engaged with your work. The emphasis should be on informative rather than promotional content. While youll want to share whats new at your organization keep the focus on your supporters and how theyve helped rather than making it all about you. Here are some ideas for what to include in your nonprofits email newsletter Stories from your work on the ground Educational content related to your cause you could link to your blog if you have one.
Spotlights on a staff member volunteer or supporter Updates on campaigns youre running content around relevant awareness and holiday events To see what this might look like in practice check out this newsletter created by Brevo user Keep Australia Beautiful Nonprofit email newsletter example from Keep Australia Beautiful Some elements that make this nonprofit email example stand out include The branded header which ensures the newsletter is immediately recognizable for readers The good mix of informative content offering actionable ways to support.
